BRINGING A LITTLE BIT OF THE MIDWEST TO NEW ENGLAND.

PROFESSIONAL

Brick.
Marketing Director (2021-Present)

Union Studio
Marketing Director (2018-2021)

Vocon
Brand Communications Manager (2015-2018)

I analyzed, developed, and implemented a communications and brand strategy plan, transforming the firm’s business development, client procurement, streamlined internal communication between the firm’s New York City and Cleveland offices, and positioned the firm as a visual industry leader. These efforts were supported by creating visual consistency through unwavering standards of excellence regarding website design, social media, community engagement, photography, and documentary film. Through these efforts I marketed and communicated the firm’s mission of developing a real connection between people and design, igniting growth internally, and inspiring business success.

Richard Fleischman + Partners Architects
Marketing Director (2014-2015)

Working directly with Richard Fleischman, FAIA who founded the firm in 1951, and firm principal, Aaron Hill, AIA, I developed and implemented a marketing strategy that told our firm’s history, story, and passion for design excellence. Everything from the marketing packages, project presentations, social media, website design, and award submissions were all crucial pieces of our firm’s strategy and marketing efforts.

C2P
Brand Manager (2012-2014)

Working directly with the CEO, and CMO, I developed creative assets, videos, brochures, marketing processes, and operational tools still being used today to help grow top financial advisors’ practices across the country. With turnkey processes to grow, automate, and enhance financial practices, each idea was developed, tested, refined, and proven successful before being distributed as on-demand e-Learning courses, one-on-one coaching, and national workshops.

Richard Fleischman + Partners Architects
Marketing Coordinator (2010-2012)

This was where I learned a lot of what I carry with me today:  Richardís zest for life and his passion for design excellence.  I was involved in all stages of the project process, from business development, proposals and pitches, to design development charrettes and model making.  Most importantly, I learned we have a responsibility to create spaces that impact people in a positive way.

 

COMMUNITY

ACE Mentor Program of Rhode Island
Chairman (2022-Present)

Currently serving as the Chairman of ACE RI

ACE Mentor Program of Rhode Island
Vice Chairman (2019-2022)

Served as the Vice Chairman of ACE RI.

AIA Rhode Island
Communications, Design Awards Committee (2019-2020)

Served as the Design Awards Jury Liaison, and participated in several strategy sessions that have resulted in a new chapter website that is set to launch in the next couple of months.

AIA Cleveland
Director of Communications (2016-2018)

As a non-architect, I brought a unique perspective to our board and chapter as to how we communicate the value of AIA and the benefits of being a member. In the two years as Director of Communications, I led the development of chapter communication tools, brand assets, weekly e-newsletter, social media, website redesign, and creating content around our chapters programming. Today the chapter has its highest membership to date, and raised the most money in chapter history last year (2017-2018).

 

A little bit of what I do

Strategy

  • Brand Strategy

  • Communications Strategy

  • Content Strategy

  • Marketing Strategy

  • Social Media Strategy

Creative

  • Brand Identity

  • Brand Collateral

  • Copy Writing

  • Graphic Design

  • Marketing Collateral

Media

  • Advertisements

  • Social Media

  • Photography Art Direction

  • Video Art Direction

  • Website Design